Chow is a Gastro Pub that provides unforged culinary territory for foodies to claim, yet little people know about it. 

Solution: Leverage Chow to appeal to foodies as a perfect match.


Print: 


Bus stop: These digital ads placed around the Eugene and Springfield area will bring curiosity to waiting passengers.


Guerrilla: Life-sized characters from Chow's menu will appear on benches in populated locations such as open parks and city sidewalks, drawing attention from foot and car traffic to visit Chow. 


Website Redesign: Geared towards helping you find your perfect match. 


Digital: Embedded ads on The Register Guard website (Eugene daily newspaper) will reach 50,000 impressions / month. 


Twitter: 


Instagram:

Art Director: Me

Writer: Caleb Couturie

Strategists: Zach Cross, Spencer Crain,  Gabrielle Deckelman